How Ann Summers Increased Its Conversion Rate by 2% and Won Back Lost Revenue
In this on-demand webinar, Senior Optimisation Manager, Andy Cole, shares how Customer Journey Hijacking was damaging the digital customer experience and redirecting customers to completing transactions on other retail sites.
Why should I watch?
During this informative webinar, you will discover:
- What Customer Journey Hijacking its effects on revenue, conversions, and brand integrity.
- The full impact of Customer Journey Hijacking on Ann Summers' digital experience and business KPIs.
- How Ann Summers' increased its conversion rate by over 2%.